Collection: Jean Patou

Founded in Paris in 1914, Jean Patou built his fashion house on the same instinct that made Joy possible: go bigger, richer, and more uncompromising than anyone thought reasonable. When the Depression hit his couture business, he responded not by scaling back but by creating the most expensive perfume in the world — a fragrance voted Scent of the Century in 2000, beating out Chanel No. 5. That same appetite for excess runs through the house's entire perfume line: dense, old-world florals built with real ingredient weight, made for people who want a fragrance with actual history behind it.